Perugia Is One Of Italy's Hidden Gems – Here's How To Make The Most Of It

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Posted on 14 Oct 2026 UTC

The bucket-list destination you didn’t know you needed.

Italy: we all know and love it. You may have crossed Milan, Rome, or even the Amalfi Coast off your bucket-list, but what do you know about Perugia?

Scenic view of an Italian town with historic buildings, church towers, and distant hills under a clear sky

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Located in Umbria, central Italy, the stunning city is steeped in ancient history, rustic architecture, and of course, the Italian cuisine we all know and love – so it's no surprise that Expedia has named it one of its top destinations in their Unpack '27 travel report.

I had the chance to visit the picturesque city, and it didn't disappoint – here are some of the fun things you can get up to in Perugia!

Take a stroll around the old town and soak up the striking streets, surrounded by panoramic views of the city

People gather in a historic European plaza with a central fountain and surrounding old buildings

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Simply walking around the streets of Perugia is something to behold, with each winding alley and cobbled staircase offering a new, gorgeous surprise. There are stunning rustic residences at every turn, and the medieval Fontana Maggiore is a masterpiece you don't want to miss. Everything's really close together, which makes it perfect for a day of exploring at a leisurely pace (and there are tons of delicious gelato spots for when you need a pick-me-up). My favourite part? The fact that Perugia sits on a hilltop – almost 500 metres above sea level – so you can really take in Italy's gorgeous valleys in all their panoramic glory.

Go underground and learn about Perugia’s ancient Etruscan history

Historic brick vaulted ceilings and stone walls, showcasing ancient architecture

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It may be underground, but the Perugian's haven't buried their rich history, which is over 2,500 years old. As we walked underneath the Old Town we were transported through time. We walked on real Roman roads and roamed the magnificent remains of homes of the Etruscans – the most powerful Pre-Roman civilisation in Italy. We learned all about the rich Etruscan culture, from Pagan gods to artworks that are older than Jesus – all the way up to their ultimate demise when they were conquered by the Romans.  

Visit Museo Città del Cioccolato – the most delicious museum you’ll ever go to

Collection of vintage Perugina chocolate ads and packaging, including a "Baci" plate and wrappers

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Perugia also boasts a rather tasty history – it's the home of the iconic hazelnut pralines, Baci, which was founded in the 1920s and is still produced locally. The interactive museum takes you through the 5000-year history of chocolate, with loads of yummy testers along the way – it's a must-visit for chocolate lovers everywhere.

Indoor museum exhibit with a twisty slide and lush jungle-themed section featuring a statue of a person carrying a pot

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And if you're looking for more of a Willy Wonka experience, Città del Cioccolato's got you – there's an immersive life-sized cocoa plant forest and even a helter-skelter! Sadly, the slide doesn't end in a pool of chocolate, but we can't have it all.

And finish things off with your very own chocolate-making class

 Person preparing chocolates at a workshop table

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We all know the best way to learn is by doing, so after finding out about Baci's history, it was time to get hands-on and make some ourselves. We went through the delicate production process step by step, from measuring out the perfect portions to tackling the tempered chocolate (it's harder than it sounds), and were left with our own handmade Baci from scratch. The best part? It was ~essential~ to taste-test all the ingredients (and lick the spoons) to make sure our treats turned out perfect.

Channel your inner artisan with a private ceramics session at Materia Ceramics

Person shaping clay on pottery wheel; detailed leaf pattern on finished bowl

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Perugians have been producing ceramics since the Middle Ages, so it would just be rude not to follow suit and give it a go ourselves. In the private session, you get to spend two hours under the direct instruction of local artist Caterina, who's an expert on the region's traditional coiling technique. We were given creative reign to design and make our own modern takes on the ancient technique, shaping Perugian souvenirs that are totally one of a kind.

Take a drive out to the stunning Italian countryside and roam the vineyards of Tuscany

Person posing playfully in a vineyard at sunset, with rows of grapevines and a distant house in the background

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Just an hour's drive out of the city transports you out of Umbria and into the heart of the Tuscan countryside; a different vibe from Perugia, but equally as stunning. After all the sensory delights of the city, this was the perfect peaceful haven to truly unwind in. We stayed at the Precise Tale Poggio Alla Sala hotel near Montepulciano, a gorgeous sanctuary encased in acres of vineyards, surrounded by nature; watching the sunrise with those views was truly breathtaking.

Pretend to run away from the Volturi in the real-life filming spots for The Twilight Saga: New

 one with an empty plaza, and the other during a festive event with people wearing red robes

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The town of Montepulciano is not only steeped in Medieval history, but also cinematic herstory: it served as the town of Volturra in the second Twilight film! The walking tour took us on the actual route Bella took when she was trying to save Edward, and you can even retrace the route that Alice took in the yellow Porsche (IYKYK). Our tour guide was a font of Twilight knowledge: we left with loads of scene-recreation pictures, local behind-the-scenes filming facts, and our inner children truly healed.

And finish things off with a magnificent historical wine tasting

Stone-walled wine cellar with rows of wooden barrels lining the space. Dim lighting highlights the rustic atmosphere

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Part of the tour took us to De' Ricci Cantine Storiche, a family-run winery that has been producing wine since the twelfth century. We got to follow in Edward Cullen's footsteps and walk through the underground crypts while learning all about what goes into making the perfect bottle of wine, complete with a delicious wine-tasting session led by one of the winery's experts.

Have you visited Perugia before? Let us know your top recommendations in the comments and start planning your next trip here!

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